From coming up with a great idea, researching your product-market fit, building a team, creating a prototype, and securing funding - you’re finally on your way to launching a product or service that you envision as the next big thing in your industry.
What works and doesn't work for a brand differs significantly between social channels, solution types, audiences and post characteristics. There is no one-size-fits all, but once you choose your channels and take a deep dive in learning and testing what works for your brand - you’ll be able to leverage your social presence to build a stronger brand awareness and solid positioning among your target audience and markets.
Marketing is a primary ingredient of businesses. Without it, an enterprise won't survive its day-to-day challenges in sales, competition,advertising strategies, business plans and so on. In other words, marketing is every business's backbone
Business-to-Business (B2B) and Business-to-Consumer (B2C) marketing aim to attract different audiences. The main difference between these two methods of marketing is how they interact with their audience. Learn about the main differentiation to better detect, approach and convert your target customers.